Your smartphone has become an extension of you. That fact has even brought about the upward thrust of a brand new branch of studies in evolution, one who examines how we use modern technology to conform and extend ourselves and our brains. The assumption is that our smartphones and other such devices are becoming portion of our brains. We not ought to remember phone numbers. We now have then in our phones. Learning is a breeze, so long as you’ve gotten a smartphone and Internet connection.

That “extension of ourselves” factor about smartphones has ended in numerous cynical observations about how people can’t appear to study one another, have a tight dinner, interact “normally”, without looking down at their devices frequently. ABC News now reports that one company has found how to use that to their – and doubtless your – advantage.

“We glance at our phones, on average, 150 times per day,” said Yunha Kim, co-founder and CEO of Locket. Locket is an Android app that aims to milk all that looking down time. Kim continues, “We believe the smartphone lock screen is the foremost valuable unused real estate in advertising.”

But the people at Locket don’t just are looking to stick more ads in front of your face. They need to pay you for taking a look at them.

Locket sits on an Android phones lock screen. When you examine one of many ads they stream to you – as much as three per hour – you receives a commission a penny. With a 3-per-hour cap, that’s not an amazing sum of money, but all through 12 months, it may be $100 or more.

But the Locket people also emphasize that their ads don’t seem to be just ugly old banners that you’d rather not examine.

“The great thing about top quality print ads was lost on the planet of mobile advertising. Locket allows users to look beautiful ads from the brands they love, at a look,” said Christopher Crawford, the co-founding father of Locket. “We call it ‘First Glance Advertising’.”

“At first most of the people say ‘I have enough ads in my life,’ but once they see the applying and the lovely ads they don’t see them as ads,” Kim said. “You’re not getting anything from seeing ads everywhere. We will show you such things as the most recent movies and inform you what’s available at a reduction around you. Our play is set targeting you better and supplying you with better ads, while also supplying you with some pocket money.”