Microsoft CEO Satya Nadella will face stratospheric expectations Thursday when he makes his first public appearance since succeeding Steve Ballmer. Here is what we wish to know. On Thursday, Microsoft CEO Satya Nadella will make his first public appearance since succeeding Steve Ballmer in early February. Microsoft has confirmed only that Nadella will address the intersection of cloud and mobility, but several reports claim the brand new Microsoft leader will make his mark by introducing a product on which his predecessor often perceived to waver: a version of Microsoft Office for iPads. Given that this kind of product is both a multibillion-dollar revenue opportunity and a possible death blow to Microsoft’s Surface line, Nadella will face enormous expectations when he is taking the stage. But that might was true even supposing commentators weren’t predicting an enormous product announcement. [Is Office 365 Personal best for you? Read Office 365 Personal: 5 Questions Answered.] Nadella was selected after a six-month search during which numerous candidates were briefly reported as... Read More »

With the cost of SSDs rapidly declining, it’s tempting to position them in every new server or storage system. Not so fast. Silicon is the darling of the storage world: Out with spinning disks, in with flash chips. There’s a lot to love about solid-state storage. It offers faster I/O, lower latency and gear consumption, and instant-on from sleep states for lightning-fast access to cold data, all from smaller components easily adapted to a lot of form factors. Indeed, flash memory’s miniscule use of space and tool are a key enabler of mobile devices and the explanation SSDs are displacing HDDs in most laptops. But in datacenters, where storage requirements are measured in petabytes, not terabytes, flash should be used opportunistically. Despite the claims of a few solid-state proponents, the all-flash datacenter remains to be years from becoming a reality, as described in InformationWeek’s 2014 State of Storage report. However the price per bit differential between flash and disk is narrowing, albeit from a terribly... Read More »

Microsoft touts sales of greater than 200 million Win 8 licenses. Listed here are 5 reasons to not be impressed. 7 Mistakes Microsoft Made In 2013 (Click image for larger view and slideshow.) Microsoft sold greater than 200 million Windows 8 and eight.1 licenses throughout the controversial OS’s first 15 months, Tami Reller, the company’s executive VP of selling, revealed Thursday at a Goldman Sachs technology conference. Sounds impressive, right? Not exactly. Sure, 200 million is a huge number — that’s about one license for each 35 people on this planet, a degree of ubiquity most companies would kill for. But Microsoft isn’t most companies. Put into historical or aspirational context, Windows 8 and eight.1 have underwhelmed. Not convinced? Listed here are five reasons to not be impressed. 1. Windows 8 sales can’t keep pace with Windows 7’s precedent.In January 2013, Reller, then CFO of the Windows division, said Windows 8 had sold greater than 60 million licenses since launching the former October. She said the... Read More »

Adobe’s Marketing Cloud is a powerhouse, but what’s next? New predictive capabilities and a SAP partnership hint on the future. Adobe’s Marketing Cloud is a $1 billion business hiding inside a $4 billion company better known to many because the maker or Photoshop and Acrobat software. With the company’s marketing technology now drawing intense interest among big enterprises, the question is: How can Adobe bring its Marketing Cloud to the subsequent level? This week’s Adobe Marketing Summit highlighted the company’s success, drawing greater than 6,500 customers and partners to Salt Lake City to listen to about new features, new technologies, and new alliances. Adobe’s cloud suite components include services for web analytics, ad-buy optimization, social network monitoring and participation, cross-channel campaign management, and content and community management. We’ll get to the long list of latest features below, but attending to a better level is more closely tied to the recent technology and alliances aimed toward raising Adobe’s profile within the enterprise. That’s where Adobe faces... Read More »

Satya Nadella came up during the ranks the hard way, with internal opposition. That’s why he’s the proper man to switch Microsoft. The appointment of Satya Nadella as Microsoft CEO can have come as a surprise to many, however the appointment shouldn’t for those that know the corporate best. Forrester have been an active Microsoft watcher and consultant since its founding. I’ve worked with the company’s Server and Tools division for the last five years. I’ve met with Satya a pair times before year and had lengthy discussions with managers who’ve worked closely with him (some still at Microsoft, some not). Here is what i’m able to inform you about him from what I’ve learned. Satya came to Server and Tools from the net group, where he ran the Bing search engine team. In this time, he learned how online businesses differ from on-premises enterprise applications and the significance in that business of moving fast. He was delivered to Server and Tools to coach that... Read More »