Google announced today that it has added “many” new dimensions to traditional reports in Google Analytics. Included is Custom Dimensions, which Google says was a highly requested feature.

Here, you can find example custom dimensions “user tier,” “is logged in,” “friendly page name,” and “is internal”.

“Custom Dimensions is a brand new Universal Analytics feature as a way to bring custom business data into Google Analytics,” says Google Analytics API product manager Nick Mihailovski. “For example, a custom dimension may be used to gather friendly page names, whether the user is logged in, or a user tier (like Gold, Platinum, or Diamond).”

“By using Custom Dimensions in secondary dimensions, now you can refine standard reports to acquire deeper insights,” he adds.

The feedback on custom dimensions is extremely positive thus far, as will be expected.

Image: Google